UMIDIGI recently confirmed that it will launch a new phone of its popular entry-level A series, named the UMIDIGI A11. Besides the upcoming new phone, UMIDIGI also unveiled a refreshed new brand visual identity.
UMIDIGI A11 Will Feature A Flat-edged Metal Frame with AG Matte Glass
The design of UMIDIGI A11 is going to change a lot from the previous UMIDIGI A9, which can be seen from the render revealed on UMIDIGI’s social media. The most obvious change is the flat-edged metal frame and matte frosted back glass, which looks like the premium iPhone 12 series a lot. The flat-edged frame makes the phone thinner and more suitable for holding without changing to smaller screen size. The glass back has been processed with AG technology, bringing a premium textured matte glass. The matte glass can provide a great visual effect as well as a delicate, soft and comfortable hand feel.
Moreover, we can find that A11 will feature a rear triple camera, a side-mounted fingerprint sensor and an iconic logo design on the back cover. But the specific specifications of the A11 have not been disclosed yet.
UMIDIGI Announced A New Logo and A Philosophy
In addition to warming up its new smartphone, UMIDIGI also unveiled its brand new corporate visual identity. The new logo combines a graphic logo and a character logo, fusing the popular graphic style with the concept of “Beyond Dreams”. Since its establishment, UMIDIGI has been working hard in the field of intelligent products, and with its excellent brand positioning and high-quality products and services, the company has gained lots of support and love from many users.
The new logo is not only an inheritance of UMIDIGI’s corporate philosophy but also a reflection on the direction of its future development, showing UMIDIGI’s determination to provide users with premium tech and high-quality services at an affordable price in the future.
To know the full specifications of UMIDIGI A11, we will have to wait for a few more days.
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